An up to date company exists to reflect the needs of target consumers. The progress of IDER is connected with the progress of contemporary Greek women, offering exactly what they need every moment. High quality materials, modern packaging, cutting-edge technology, procedures friendly to humans and the environment are the basis of our production. But the true core of our business is the satisfaction of the senses that every woman feels when in contact with our products.

Our vision is the sensibility, care and attention to detail that we apply at each stage of production to be reflected in every movement of the consumers within its daily lives, as self-confidence, while demonstrating devotion to femininity, elegance and fashion.